custom magazine publishing.
The Association of Magazine Media (formerly MPA, Magazines Publishers Association) provides a resounding answer. Magazines, whether individually or combined, not only elevate brand metrics and sales but also amplify the potency of cross-platform campaigns. This revelation underscores the undeniable impact of custom publishing.
Why Create a Custom Publication?
• Amplified Brand Metrics
Magazines, as revealed by the Association of Magazine Media (formerly MPA), distinctly enhance brand metrics, creating a lasting imprint.
• Increased Sales Potential
The same association underscores magazines’ prowess in boosting sales figures, a dynamic that extends to custom publications.
• Potent Cross-Platform Impact
Custom publishing emerges as a driving force, significantly elevating the effectiveness of cross-platform campaigns.
• Tailored Communication
Tailor-made publications offer a precise channel for targeted and resonant communication with the audience.
• Unique Brand Identity
Custom magazines carve a space for a brand to showcase its distinct personality, nurturing a unique brand identity.1
• Enhanced Engagement
A personalized publication engages readers deeply, fostering a connection that reverberates beyond the pages.
• Holistic Storytelling
Custom magazines weave a comprehensive narrative, allowing brands to tell their story authentically and comprehensively.
• Long-lasting Impressions
The tangible nature of print magazines creates a lasting impression, etching the brand into the reader’s memory.
• Strategic Flexibility
Tailored publications provide the flexibility to align content precisely with brand goals and audience preferences.
• Reinforced Credibility
A well-crafted custom magazine bolsters a brand’s credibility, positioning it as an authoritative source of information.
Consulting
Our expertise is analyzing your needs and developing the plan for your project.
Turnkey Publishing
We offer a full range of editorial, production, sales and distribution services.
Project Management
Our project management experts keep things organized from concept to completion.
Marketing
At the heart of our capabilities lies a profound expertise – the art of dissecting your unique marketing requirements.
Top Brands Who Custom Publish
Red Bull
The Red Bulletin initially started overseas in 2005, expanding to the U.S. 2011. Still going strong with a circulation of over 2 million, Red Bull demonstrates how to do a brand-based magazine right.
Uber
Uber’s publication features stories from both drivers and riders, focusing on location. Arriving Now and Momentum covers New York City, while Vehicle is exclusive to Seattle and Washington, D.C.
Airbnb
Airbnb joins the print magazine world with Pineapple, their 128-page offering, which is totally ad-free. Looking to create a premium experience, the magazine’s intention is to build a community creating strong brand associations between the startup and great adventures. Released in Seoul, London, and San Francisco with a run of 18,000 copies, more cities are on the horizon.
Rhapsody
Rhapsody launched almost six years ago and is still going strong. Hosted by United Airlines, it’s the premier connection to their first-class travelers. Complete with in-depth interviews from high-profile celebrities, it also features works of well-known contemporary authors.
Net-a-Porter
Sold in over 30,000 stores, Net-a-Porter has over 300 pages of fashion-driven content. Designed as a supplement to their e-commerce platform, the magazine has the advantage of having top models partner with the brand. It’s the perfect merging of digital and print that makes an impact.
Apple
Apple is taking things a step further with its Apple News Plus platform. Loaded with hundreds of magazines and newspapers via a digital platform, this reinforces the strength of print publishing, negating the notion that people no longer like to read or prefer digital-only access.
let’s chat
Monday-Friday 8am-5pm
Corporate Office
2591 Lakeside Pkwy, Ste. 200
Flower Mound, TX 75022
214.208.6336
Production Office
3523 Yucca Dr, Ste. 300
Flower Mound, TX 75028
214.208.6336